Lilly Pulitzer coming to Target!

February 11, 2015


Just in time for spring, Target is partnering with Lilly Pulitzer on a limited-edition collection that celebrates the brand’s resort chic aesthetic and vibrant prints and patterns.

Lilly Pulitzer founded her namesake line in sunny Palm Beach, Fla., in 1959, introducing a new genre of fashion – American resort wear – that to this day celebrates bold individuality and encourages women everywhere to embrace color and fearlessness in every area of their lives.

Lilly Pulitzer for Target features 15 lively and modern prints inspired by archival artwork across 250 items, including apparel, shoes and accessories for women and girls, home goods and cosmetics. The collection ranges in price from $2-$150, and will be available exclusively at all Target stores in the U.S. and Canada and Target.com beginning April 19.

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